Production plan consists of different stages and information about the advertising campaign and how it's going to be produced. The launch Date for the poster will be 5th of July'16.
As a part of the advertising campaign I decided to produce a poster of Annie singer to promote her world tour "From Russia with love" in London.
Also there will be her promotional items promoted on these posters.
The overall number of posters around London will be 1500 by the 5th of July'16.
I chose this amount because I want to inform big number of people about the concert "From Russia With Love". The posters will be located in the undergrounds, on the sports and O2 arenas, on the tickets box offices and on the advertisement billboards in the city.
The posters will start to be located in London in April in advance of the concert in order to inform people about the date and the place where they will be able to purchase tickets. By the date of the concert the number of the posters abound the city will be increased.
Final grid
Production Scheldule
The photoshoot with our singer is going to be in the professional studio in Kent College in Canterbury. The photoshoot will last one day on the 1st of April on order to have enough time to edit the images and print the posters.
If the model will not be able to do the photoshoot this date we will move the date earlier after the last approval meeting with the client.
For the production process itself I took 5 days from 10th to 15th April.
I have to come to the company which will print the posters and bring them the electronic variations of my posters. Later they need two days to print this amount of the posters. Later, I will have two days in order to check all the posters and make the last changing in case if something goes wrong.
Budget
We have to produce 1500 poster before the April'16.
These number of posters should be produced at the same date as I would be able to use economy of scale and the price for posters will be cheaper.
Posters will be made in A3 format.
As a part of the advertising campaign I decided to produce a poster of Annie singer to promote her world tour "From Russia with love" in London.
Also there will be her promotional items promoted on these posters.
The overall number of posters around London will be 1500 by the 5th of July'16.
I chose this amount because I want to inform big number of people about the concert "From Russia With Love". The posters will be located in the undergrounds, on the sports and O2 arenas, on the tickets box offices and on the advertisement billboards in the city.
The posters will start to be located in London in April in advance of the concert in order to inform people about the date and the place where they will be able to purchase tickets. By the date of the concert the number of the posters abound the city will be increased.
Final grid
Production Scheldule
The photoshoot with our singer is going to be in the professional studio in Kent College in Canterbury. The photoshoot will last one day on the 1st of April on order to have enough time to edit the images and print the posters.
If the model will not be able to do the photoshoot this date we will move the date earlier after the last approval meeting with the client.
For the production process itself I took 5 days from 10th to 15th April.
I have to come to the company which will print the posters and bring them the electronic variations of my posters. Later they need two days to print this amount of the posters. Later, I will have two days in order to check all the posters and make the last changing in case if something goes wrong.
Budget
We have to produce 1500 poster before the April'16.
These number of posters should be produced at the same date as I would be able to use economy of scale and the price for posters will be cheaper.
Posters will be made in A3 format.
Table is taken from : http://www.alocalprinter.co.uk/uk/posters/
As we can see on the table the Alocalprinter company is making 1500 A3 posters for £237.
Budget for photoshoot
For the photoshoot we also have to pay.
We need to hire the property for the one day photoshoot (professional studio with lighting) and hire the equipment.
The professional studio is going cost £450 per one day of the photoshoot.
The price of the camera will be £80 per one day with lenses. (Information is taken from http://www.hireacamera.com/cameras/detail.asp?model=1034)
The overall budget is going to be calculated by the sum of the photoshoot itself with the hired equipment and studio plus the poster production costs.
The overall budget is going to be :
Poster Production - £237
Photoshoot - £450 for studio + £80 for camera with lenses = £530
£237+£530=£767
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